LAS VEGAS, NEVADA– Three full days of nothing but fashion. From February 19-21, the Mandalay Bay Resort and the Las Vegas Convention Center hosted one of the largest fashion expos in the nation.
Over 1,300 exhibitors, and over 5,000 brands were represented—from the high end, classic, tried and true, to the hip, edgy, and up and coming.
Magic Market Week always has a huge impact on the fashion world; it’s where growing trends are released and consumers stock their shelves with what’s hot for next season.
There were fashion shows, art galleries, DJs, music, coffee bars, fun and trendy sock lounges, a nailbar, a sprout watch counter, a lively nightlife, photo studios, seminars, exhibits, designers, entertainers, musicians, and bloggers galore.
The high fashion runway, was amazing as always, stunning and eye-catching.
There were even appearances and new product being unveiled by Sam Edelman, David Tutera, David Giordano and Catherine Malandrino.
Now, for the everyday 18-30 age group of this generation, the running theme seemed to be: ‘If you feel like wearing it, go for it, who cares about matching. It’s about being you’.
They seemed to be wearing a hodge-podge of the first item they came across in their closets. Women were wearing long skirts and combat boots, graphic tank tops and illusion leggings, colorful hair, oversized glasses, bold makeup, lots of jewelry, bow ties, *ink and buns.
The men had tons of *ink, tall black trucker style hats with bold raised gold lettering with spikes and other protruding trinkets. The skateboard, surfing and punk rock style was very apparent. Back packs with skulls, saints, and bones, and it seemed as though ‘Blood was the new Black’.
Noticeable throwback trends—such as tying button-down dress shirts around your waist and letting it hang down to mid-calf—seemed to be paying homage to the 90′s grunge era. Rocawear even brought back the old-school track suit wind breaker—the kind Turbo wore in the movie “Breaking”. (see photo gallery).
A few entertainers were on the scene. Swizz Beatz, hip-hop recording artist and producer, was there collaborating with Reebok, and I even ran into Tyga of Young Money Entertainment and Cash Money Records, who was promoting his “Last Kings” clothing line. (see photo)
The upcoming trends were intriguing, fun, funky and insightful. However, the person that stole the show was an up-and-coming men’s sneaker designer named Dianne Halloway.
What caught my attention, was her passion and drive, her knowledge of the shoe game and not to mention that her sneaker collection was *sick! To find out more about this young mover and shaker please see the article entitled: Dianne Halloway and her Blacc Republicc, History in the making.
*sick- crazy cool, insanely great